I have more than 22 years of experience working with companies offering business growth, digital marketing, and digital transformation services.
I do run three businesses, all in diverse markets:
In that way, I understand and feel the “pain” that comes with managing a business (as an owner or as an executive) and wanting it to grow. It requires skills, stamina, accountability, structure, and a mindset for growth (both internally and outside).
I was always a consultant and maker for more or less all the projects I was involved with. Never was I limited by the “technical part” of projects. I always focused on finding the need and knew that the “tech” part would be solved anyway. My team and I have been providing business solutions, including mentoring and consulting, since 2000.
My business-related experience was accumulated working closely on complex digital projects with executives from Banks, Hotel Chains, National and International Professional Associations, NGOs (I was also regional president for JCI), Food & Beverage, IT companies, Beauty and Fashion, Pharmaceutical companies, and almost every other business sector out there. My business is proud to be one with the highest client retention rates. Almost all our clients have been with us for years.
Proper planning and experience in managing remote teams (USA, India, UK, Cyprus) allowed my business to adopt the work-from-anywhere model in 2013. An excellent understanding of multicultural opportunities and particularities helped that model a lot, and extended traveling (being to more than 40 countries) for business or leisure projects added more value and knowledge.
Digital transformation was for our team a way of working and living, before it became a necessity or a trend. We encountered all the benefits and issues around 10 years ago.
I also had the opportunity to personally train mid to senior managers in Digital Marketing strategies (as teams, groups, or/and individuals), coming from companies like IKEA, Eurobank, VisionMobile, Quest, TedxAthens, Derivatives, ModsHair, ELLE, Yellow Pages (Greece), but also solopreneurs and small-sized businesses. I also developed the first complete e-learning course for digital marketing in 2010, now being transformed into a complete e-learning course for SEO and eCommerce.
The one decision to examine life from the prism of how my mind affects perception and the world I took in my 20s placed me on a path that influenced the following 30 years.
I discovered that many psychological factors influence daily performance, seeking clarity, and defining a life purpose. Seeking balance in professional life is close to seeking the same in personal life, and often (aka, always), these overlap. I encountered all that within myself and others, and all that (along with the experiences mentioned below) gradually led me to coach as the next logical step in helping others. All my endeavors and decisions were influenced by looking for what lies beneath and what lies inside.
Every single opportunity or blocking was due to that decision, even the direction of my -for years- profession. Thus, I was always a good analyst of Information Technology and a planner of tasks and production.
All that inner engineering created clarity for many decisions while producing confusion for others. Inner work and removing obstacles towards becoming happier is a process; at some point, I understood that.
During all these years, I’ve:
All that and their myriad details started when I wanted to discover what life is about and how the mind works. Eventually, I never regretted that decision of my youth, and I feel gratitude for everything that came my way.
What I actually do, is to use all that understanding in my coaching approach, always wanting to help others achieve their goals.